Nordic Rox is produced under the creative guidance of Per Gessle, one of the world's most successful songwriters, producers and musicians. The program is hosted and programmed by Radio Stockholm on-air personality Viktor Petrovski. Also contributing to the program will be the lead singer of The Hives, Howlin' Pelle Almqvist, and highly respected ABBA historian Carl Magnus Palm (on behalf of ABBA's Benny Andersson and Björn Ulvaeus).The first episode of Nordic Rox aired on SIRIUS channel 18, The Spectrum, on April 30. Nordic Rox places a spotlight on the quality and depth of Scandinavian artists and music, which have never been exposed to this extent in the US. "The wave of high-quality bands coming out of Sweden today rivals anything since the big UK music movements," said Scott Greenstein, SIRIUS President of Entertainment and Sports. Historically, Sweden is the third largest exporter of music, after the US and Great Britain. It is a creative hotbed for musicians, songwriters, producers and technicians who, since the 1970s, have significantly contributed to the global pop music community. Nordic Rox will expand upon this success by showcasing established as well as up-and-coming Swedish and Scandinavian artists, ranging from ABBA, Roxette, Ace of Base, and Cardigans to The Hives and other current artists such as The Ark, Whyte Seeds, The Soundtrack of Our Lives, The Sounds, Turbonegro, Sahara Hotnights, The Hellacopters, Madrugada, H.I.M. and many others. For more information, visit www.sirius.com