Investment Office

INVEST SWEDEN in Japan: An investment facilitator

At INVEST SWEDEN in Japan we assist Japanese companies who are considering a new establishment or an expansion of its business in Sweden, or in the Northern Europe Market with Sweden as a base, through our extensive network covering all regions of Sweden. Our business experience and contact network in Japan are also available to companies in Sweden seeking capital and competence in the Japanese market.

The office of INVEST SWEDEN in Japan is located at the Embassy of Sweden in Tokyo where we work in cooperation with the Swedish Trade Council, which is supporting Swedish companies’ market entry and business expansion in Japan, The Agency for Growth Policy Evaluations and Analysis, which is facilitating cooperation in research and development and other exchange of knowledge between Sweden and Japan, and the Main Embassy, which is the official representation of the Swedish Ministry for Foreign Affiars in Japan. Through this cooperation, the relationship between Sweden and Japan is growing stronger and deeper year by year.

INVEST SWEDEN in Japan: What we can do

INVEST SWEDEN in Japan assists Japanese companies in finding business opportunities in Sweden and provides establishment support such as setting up sales offices, R&D centers, logistics units or production facilities, or aiding in investments in real estate. We offer comprehensive information to support any investment decision. The information can be general as well as industry-specific, is often tailor-made and covers the whole process from fact finding, opportunity identification, matchmaking, through visiting programs, and, finally, establishment.
Furthermore, INVEST SWEDEN in Japan can supply the Japanese investor or company with practical advice on how to proceed when establishing a business in Sweden through introductions to relevant contacts with Swedish authorities, utility providers, and professional service companies.

To companies and research facilities in Sweden we offer hands-on assistance in seeking investors or business develop- ment partners in Japan all the way from identification to establishment of a collaboration.

We have a team of industry professionals in the business focus areas Life Science, ICT, Cleantech, Automotive and Packaging & Fibre, all ready to serve you in the investment process.

Services offered by INVEST SWEDEN are all free of charge.


Japan, Sweden and the Northern Europe Market

Japan is the world’s second largest economy, with Tokyo having the highest purchasing power per square metre in the world. The Japanese industry boasts a vast number of high-tech companies, but with the domestic market not being sufficient any longer due to an aging population in combination with a thinning product pipeline, Japanese companies are increasingly looking at overseas markets for expansion, business collaboration, and technology sourcing. This is directly reflected in a drastic increase in Japanese FDI.

Northern Europe is a rapidly expanding region, both with regards to GDP and consumer purchasing power, and an increasing number of Japanese companies find Sweden to be an ideal base for expansion into this region. Many companies also find Sweden to be an excellent gateway into continental Europe as well. Furthermore, Sweden has proven to be an outstanding country for technology sourcing given the abundant flow of new technologies from universities and science parks.

All of this has lead to an increase in collaboration between corporations in Japan and companies and research facilities in Sweden. Today, Sweden attracts almost 50 percent of total foreign direct investment (FDI) in the region.


Ideal triple-helix model

In Sweden, industry (companies/investors), academia (univer- sities/research organizations), and government (legislature/ politicians/local government) are working together very closely, with an established system in place to incubate, commercialize, and market new products and technologies efficiently. Also, joint crossover academic research is actively pursued.


Inquiries

The Investment Office of the Embassy of Sweden in Tokyo is the office in Japan of the governmental agency INVEST SWEDEN - supporting and promoting foreign establishments in Sweden. INVEST SWEDEN in Japan is located on the 2nd Floor of the Embassy of Sweden in Minato-ku, Tokyo.